About Hassan Raza

Google Ads & Meta Ads Experience

Over the past 3+ years, I’ve worked on paid advertising campaigns across Google Ads and Meta platforms, helping businesses improve targeting, reduce wasted ad spend, strengthen conversion tracking, and make better decisions based on performance data.

My paid advertising services include:

• Google Ads campaign setup and management
• Meta Ads management for Facebook and Instagram
• Search and keyword research
• Audience research and targeting
• Conversion tracking
• Lead generation campaigns
• eCommerce advertising
• Campaign audits and optimization
• Remarketing campaigns
• Landing page and conversion recommendations

My focus is not simply on generating more clicks. The goal is to attract the right audience and turn advertising spend into meaningful business results.

Google-Certified Advertising Specialist

My Google certification demonstrates my knowledge of Google Ads campaign strategy, advertising best practices, measurement, and campaign optimization. I also have access to a genuine Google Partner badge, providing an additional trust signal for businesses looking for professional Google Ads management.

If possible, link the badges to the official Google verification/profile page so visitors can verify the credentials directly.

My Approach to Paid Advertising

Successful advertising requires more than launching campaigns and increasing budgets. Every business has a different audience, offer, market, and customer journey.

That’s why I focus on building advertising strategies around your individual business goals.

Clear Campaign Strategy

Before launching or restructuring a campaign, I look at your business, target customers, competition, offer, locations, and conversion goals.

Data-Driven Optimization

Campaign decisions are based on real performance data. I regularly review search terms, keywords, audiences, ads, budgets, bidding, and conversions to identify opportunities for improvement.

Conversion-Focused Advertising

Traffic alone does not determine whether a campaign is successful. I focus on attracting relevant users who are more likely to become qualified leads or customers.

Accurate Conversion Tracking

Reliable tracking is essential for understanding which campaigns, keywords, ads, and audiences contribute to valuable business actions.

Transparent Communication

I believe clients should understand how their campaigns are performing. I communicate results, challenges, and opportunities clearly instead of hiding behind complicated advertising terminology.

Google Ads Management

I help businesses use Google Ads to reach potential customers who are actively searching for their products or services.

Depending on your goals, campaign strategy may include:

• Google Search Ads
• Performance Max
• Google Shopping Ads
• Remarketing
• Lead generation campaigns
• eCommerce campaigns
• Conversion tracking
• Ongoing campaign optimization

The focus is always on improving campaign efficiency, reducing unnecessary ad spend, and generating valuable conversions.

Meta Ads Management

I also manage paid advertising campaigns across Facebook and Instagram through Meta Ads.

Meta Ads can help businesses generate leads, increase eCommerce sales, reach new audiences, and reconnect with previous website visitors.

Campaign performance is continuously reviewed to improve:

• Audience targeting
• Ad creatives
• Messaging
• Offers
• Conversion tracking
• Cost per result
• Campaign structure

Who I Work With

I primarily help:

• Local service businesses
• eCommerce brands
• Small and growing businesses
• Businesses already running Google Ads but struggling with performance
• Companies that need better campaign tracking and optimization
• Businesses looking for professional Google Ads or Meta Ads management

Whether you’re launching paid advertising for the first time or want to improve an existing account, I can help you identify opportunities and build a clearer strategy.

Why Work With Me?

3+ Years of Hands-On Experience

I have more than three years of practical experience working with paid advertising campaigns across Google Ads and Meta Ads.

Google Certified

My Google certification supports my knowledge of Google Ads strategy, campaign management, optimization, and measurement.

Google Partner Badge

The Google Partner badge provides an additional credibility signal and demonstrates a relationship with Google’s Partner program.

Direct Communication

You work directly with the person managing and optimizing your campaigns rather than being passed between multiple account managers.

Performance-Focused Approach

Campaign decisions are based on business goals, conversion data, and advertising performance—not vanity metrics alone.

Let’s Talk About Your Advertising Goals

If you’re looking for a Google Ads specialist or Meta Ads specialist to help improve your paid advertising performance, I’d be happy to learn more about your business.

We can discuss your current campaigns, goals, challenges, and opportunities to determine the right next steps.

Button: Book a Strategy Call